There was a part of the book that I wanted to highlight...and its was something that really helped me out in my career. I urg you to pick up a copy of Ken's book in Amazon or pop by the Ocean Avenue head office...contact me via the social icons above to get the details.
Heres the problem: Most leaders in Network Marketing train based on what they do. An internet recruiter trains people how to recruit on the internet. The relationship -based recruiter trains people how to build relationships. And they all say that their systems are duplicatable. - Ken Dunn Ocean Avenue
Procurement and Processing
I really believe that the biggestreason so many people don't do well in this industry is that they do not understand this key point: Prospecting is not an event, its a sequence of events. There are two mani parts to prospecting: one is procurement and the other is processing.
Procurement means to gather, to collect, to get things organized, to obtain. Procurement is the lead generation side of prospecting.
How do you find the People?
The other side of the equation is processing:
What do you do with those leads?
Here's the difference: There is a duplicatable side to our business. You have to duplicatable, but only one of the two parts can be duplicated - the processing side. Procurement, the lead generation side is individualistic in nature."
The way I generate leads works well for me, but what if it doesn't fit your personality? What if i Just gorget about you because I don't think you can do it, but in actuality the only problem is that you've never found a way to generate leads that fits your style? But what if we just allow people to be free and individualize how they generate leads? Once someone has generated some leads, then they can learn to duplicate the processing side of it. - Ken Dunn - Being the Change
For myself I believe that every network marketer should start out contacting their warm market, understand how to build and cultivate relationships with people....don't be a pushy boss, be a mentor leader with a servants heart. Help to bring out the best in them as a person, and give direction to where they go to get the information.
I recently had a guy phone me up and ask me if I wanted to make some extra money...I could tell he was still a little new to this...and I asked him..."How many people have you called today honestly?"
He told me it was 10 so far....and I asked him wouldn't it be better if you could figure out a way to have people calling you? He agreed I then asked him...would you like me to show you how I am accomplishing this 40 - 50 times per day on autopilot? He said of course...and I sent him this LINK
We have found a great way to generate leads online...because we went through our warm market, and with our busy schedule I discovered a way to et qualified people calling me actively seeking out what we had to offer....we then build relationships with the people that join us, and personally mentor the leaders that present themselves through the organization.
Both lead generation, and relationship building have to be a long term strategy...lock arms with great people, and learn how to find those diamonds in the rough. We have a solution to both...your invited to join us. Get the Information How to do this HERE