Facebook video marketing mistake # 1: sharing YouTube videos on Facebook.
Do you think that sharing your YouTube videos on Facebook is the same as using Facebook native video? Think again.
A recently published article reveals the following:
“Facebook’s content-recommendation algorithm gives preference to its own video player when determining what content to show in people’s news feeds…” (AdAge)
Watch the video below how to avoid this mistake.
Facebook video marketing mistake #2: forgetting about video on mobile.
“ ...over 65% of Facebook video views occur on mobile” (AdWeek)
Only Facebook native video autoplays on mobile, what means that you instantly have 65% more video views.
Watch walkthrough demo in the middle of this page to find out more.
Facebook video marketing mistake #3: forgetting about what really matters.
Video view count by itself is good metric, and Social Video Spark boosts it many folds, but what really matters is engagement.
Recent locowise study has found that “Facebook video engagement rate is 97% higher than YouTube.”
It means that Facebook viewer is 97% more likely to take action you want them to take, which can boost your traffic, subscribers and sales by 97% just because of the engagement factor.
The very first software ever created for Facebook Timeline Ranking, Social Video Spark, was just released, and it is not only awesome, but also extremely eye opening.
Check what it can do now
the Reason why Social Video Spark can bring you at least 65% more organic video views, and make your video rank highest in Facebook timeline visibility algorithm.
This is very first Facebook Timeline Ranking software, which comes out so here is easy explanation why it is so powerful:
1. Facebook’s algorithm favors native video.
2. FB native video is the only way to autoplay video on mobile devices so you instantly get 65% more video views (FB earnings call revealed that 65% video views are on mobile).
3. It makes it possible to instantly share to your other fanpages, groups, and profiles. Social Video Spark uploads video file to 1 page and then shares to all other pages you set.
4. It allows to use Freshness factor in Facebook’s timeline ranking algorithm because Social Video Spark can create fully branded video very fast and post them instantly.
With Video Spark it would take 2 minutes to do the job that takes hours without this software.
5. It allows to bridge videos which are already viral with CC BY license from youtube, and post to all your Facebook pages with automatically added intro/outro/watermark. It can also download videos from Periscope and post them to Facebook.
For years people relied on so-hard-to-do SEO, just because until now there was no software that would make Facebook Timeline Ranking possible.
It all changes with Social Video Spark.
What Social Video Spark does is like SEO but for Facebook Timeline Ranking.
Here are Facebook Native Video facts:
- Facebook’s algorithm favors native video.
- Facebook video reach is 67% higher than YouTube.
- Facebook video engagement rate on FB is 97% higher than YouTube.
- The majority of Facebook video views happen on mobile.
All above is great, so why there is a problem?
The problem is that average fan page post on Facebook reaches
only 1-2% of people who like that page.
So if you have 1,000 page likes, only 1-2% of those people would normally
see your post.
It means that only 10-20 people of 1000 you worked so hard
to like your fanpage will see your post.
Let be honest here, organic timeline reach is now at terribly small percent.
In short without software, which can keep your videos in people’s
timeline you are losing traffic big time.
Social Video Spark can kick your Facebook traffic to overdrive by
boosting the reach of your video post many times over.
Social Video Spark will help you rank your post high in Facebook Timeline
Ranking Algorithm so numbers of people who could see your video
post in their timeline can be many folds higher.
Imagine that you just boosted timeline reach from 1% to 20% for
just 1 fanpage which has just 1000 likes.
I would mean that instead of 10 people, 200 people would
see your video post, it would also mean 20 times more
traffic, leads, and sales.
Image if can do that for every fanpage and group that you have.
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